The Veteran Benefit Awareness Report
A premium monthly report on how veterans discover, research, and act on the benefits they’ve earned — built from aggregate, fully anonymized data across our growing member base. Made for the organizations that serve them.
Built for the people who serve veterans
Veteran service organizations, lenders, state agencies, researchers, and brands all need to understand where benefit awareness is strong — and where veterans are leaving money on the table. This report answers that, credibly and privately.
Awareness trends
How benefit awareness moves month over month, nationally and by state.
Category breakdowns
Which benefit categories veterans research most — and which are overlooked.
Private by design
Only aggregate statistics. No individual is ever included or identifiable.
What’s in every report
A look inside the report
The figures below are an illustrative sample for layout only — not live data.
Executive summary
Overall benefit awareness continued its steady climb this period, reaching an index of 71%. Awareness of property-tax exemptions leads all categories, while recreation and licensing benefits remain the most overlooked.
Benefit Awareness Rate — 6-month trend
Awareness by benefit category
Top states by awareness
Privacy floor: every figure summarizes at least 30 distinct users (our n≥30 threshold). Any segment below that is suppressed and labeled as insufficient sample size — never shown as a number. See our Research Ethics & No-Reidentification Policy.
Simple, milestone-based pricing
Like our advertising, the subscription price scales with our audience — the bigger and more credible the dataset, the more the report is worth. Your rate locks for 6 months when you subscribe.
| Registered users | Monthly price |
|---|---|
| Up to 2,500Current stage | $49/mo |
| 2,500–10K | $149/mo |
| 10K–25K | $299/mo |
| 25K–50K | $499/mo |
| 50K–100K | $799/mo |
| 100K–200K | $1,499/mo |
| 200K+ | Custom quote |
Subscribe
$49/mo at our current stage (Up to 2,500 users). Rate locks for 6 months.